As Hannah Rapp, a Tucson local, glides from one hanger to the next, up and down each aisle, her determination does not dwindle. If anything, Rapp said the hunt is her favorite part of second-hand shopping. “I always have a list of things I’m looking for like cool denim and red dresses, but I usually…
Marketing to millennials is shifting from traditional marketing strategies to marketing in a digital world. Every week day leading up to Friday night, Drake Pierre, marketing director of a popular University of Arizona bar, has one thought on his mind — how can he market to millennials? From food and drink deals to bottle service,…
For the millennial generation, the tobacco-filled cigarette is a has-been. But many of them keep something in their pocket that still feeds the addiction to nicotine. It’s called the Juul, and it’s the hottest product on the e-cigarette market. The Juul is a popular e-cigarette brand that was originally created as a healthy alternative…
Millennials just aren’t swinging the sticks like many generations before them. According to the National Golf Foundation (NGF) Millennial’s represent roughly 25 percent of the U.S. population, and in 2014 golf saw 200,000 Millennials step away from the sport. In 2016 the golf world took a hit as nearly 230 golf courses closed, while only…
Millennials and social media go together like peanut butter and jelly. With the internet accessible from just a few clicks of your cellphone, the concept of communication and education has been modified to fit this new digital age network. As a result, social media technologies have gained increased attention for their potential to amplify environmental…
