Millennials hunger for dining adventure

Social media has revolutionized the dining-out experience, which in turn has influenced the food industry in what it serves up. According to a U.S. Bureau of Labor Statistics report, the average household spends $3,008 per year dining out. Millennials spend up to $900 more than the average amount on dining out, according to the report,…

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Tapping the millennial potential

Marketing to millennials is shifting from traditional marketing strategies to marketing in a digital world. Every week day leading up to Friday night, Drake Pierre, marketing director of a popular University of Arizona bar, has one thought on his mind — how can he market to millennials? From food and drink deals to bottle service,…

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Generation Z creates a movement

The power to ignite change and unite people is at the fingertips of Generation Z and the students from Marjory Stoneman Douglas High School have realized social media is a powerful tool and through Twitter, Instagram, Facebook and Snapchat, they have the power to rally thousands of people. The March for Our Lives movement on …

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Instagram sparks interest in local food

The #foodporn tag on Instagram updates with pictures of edible delights from around the world. “Instagrammers,” a term for Instagram users, pig out on a poppy seed bagel sandwich with bright green avocado, fiery tomato and melted cheese without consuming a single calorie. Pictures are worth a thousand words, and that phrase holds especially true with pictures of food. Words…

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